2018-2019 Catalog 
    
    Dec 08, 2021  
2018-2019 Catalog [ARCHIVED CATALOG]

BUS 136 PRINCIPLES OF RETAILING


3 Units 3 hours lecture
Transfers: CSU
Study of merchandising, marketing, management, staffing, buying, pricing, transaction/stock control, location, layout, service, e-commerce and digital marketing, consumer behavior and service, and current problems and trends as they apply to the retailing of goods and services.
NR