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Apr 19, 2024
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2018-2019 Spring Edition [ARCHIVED CATALOG]
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BUS 136 PRINCIPLES OF RETAILING 3 Units 3 hours lecture Transfers: CSU Study of merchandising, marketing, management, staffing, buying, pricing, transaction/stock control, location, layout, service, e-commerce and digital marketing, consumer behavior and service, and current problems and trends as they apply to the retailing of goods and services. NR
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