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Mar 28, 2024
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2018-2019 Catalog [ARCHIVED CATALOG]
Professional Retailing Certificate of Achievement
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Return to: Degrees, Certificates, and Awards by Degree
Success in business roles and merchandising is often found in the skills of management, promotion, or merchandising. The Professional Retailing program is designed to allow a choice of additional study in one of the three skill areas.
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Program Student Learning Outcomes
Students who complete this program will be able to:
- Identify the fundamentals of professional retailing: merchandising, marketing, management, staffing, buying, pricing, transaction/stock control, location, layout, service, consumer behavior and service, and current problems and trends, as they apply to the retailing of goods and services.
- Assess human communication styles; plan and apply motivational strategies; solve human relations issues.
- Engage successfully in one-to-one professional selling in today’s marketplace.
- Demonstrate skills in one of three retailing specialties: management, promotion, or merchandising.
Total Units for the Certificate: 25-31
Specialty Industry Areas:
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Return to: Degrees, Certificates, and Awards by Degree
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